Social Media Specialist

Compensation: Full salary details and package options will be discussed during the initial interview stage.

JOB SUMMARY

The Social Media Specialist manages the social media presence of CCA Manila. Developing content calendars, engaging with online communities, and driving brand awareness and lead generation through digital platforms.

CORE WORK ACTIVITIES

Content Planning & Publishing

● Develops and executes social media content calendars across platforms (Facebook, Instagram, TikTok, YouTube, LinkedIn) for all brands.

● Writes engaging captions and coordinates with the Graphic Designer for visual assets.

● Schedules and publishes posts in line with brand voice and campaign timelines.

Community Engagement & Analytics

● Monitors and responds to comments, messages, and reviews across social platforms in a timely, on-brand manner.

● Tracks social media analytics and prepares performance reports with recommendations for optimization.

● Identifies trending topics and content formats relevant to the institution's target audiences.

Institutional Support

● Coordinates with the PR & Events team on social media coverage of institutional events.

● Performs other duties as assigned by the Sr. Sales & Marketing Manager.

CORE COMPETENCIES

Digital Content Creation

● Skilled in crafting engaging, on-brand social media content.

Platform Expertise

● Working knowledge of major social media platforms and their best practices.

Analytical Mindset

● Uses data to refine content strategy and improve engagement.

Creativity

● Generates fresh ideas to keep content relevant and engaging.

Pay: Php19,694.58 - Php999,999.00 per month

Work Location: In person

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