Senior Marketing Manager
Marketing
$139,482 - $190,766 USD yearly
Salary: $139,482 - $190,766 per year (varies by location)
Location: Remote, United States (must live in FL, GA, ID, MI, NC, TX or WA)
Type: Full-time, remote
Rover connects pet parents with trusted pet care. This senior individual-contributor role owns upper-funnel media strategy, from TV and CTV to audio, podcasts and out-of-home.
The role:
- Set long-range strategy and OKRs for upper-funnel channels
- Lead media buying, negotiation and placement strategy
- Manage complex agency relationships and large budgets
- Own media mix modelling and geo-uplift testing
- Automate marketing workflows with AI tools
You'll need:
- 8-12+ years in high-scale media strategy at a consumer brand
- Hands-on geo-uplift testing and MMM experience
- Proven workflow automation using scripts, Python or AI
- Bachelor's degree
Benefits include 401k match, flexible PTO, medical, dental and vision cover, and pet adoption support.