Senior Marketing Manager, Brand Strategy

Salary: $205,785 - $242,100 per year, plus equity and bonus eligibility
Location: Remote, United States (quarterly in-person sessions)
Type: Full-time, remote

Coinbase's brand team is looking for a senior strategist to bring brand and product closer together, so the brand shapes go-to-market, product and customer experience.

The role:

• Make the brand shape every surface, from GTM to product to CX
• Write creative GTM strategies for product and partner launches
• Work with product and partnership marketers to drive strategy upstream

You'll need:

• Experience setting brand and product strategy in-house or at an agency
• Go-to-market strategy experience
• Experience embedding a brand across a whole organisation
• Strong persuasive writing and responsible use of generative AI

Benefits include medical, dental and vision cover, HSA contributions, 401k match and a wellness stipend.