R45,000 - R55,000 ZAR monthly
Salary: R45,000 - R55,000 CTC per month
Location: Johannesburg North, Gauteng (office-based, hybrid flexibility over time)
Job type: Permanent
Recruiter: Kontak Recruitment (ref JB6307), on behalf of a South African fintech in the payments space
A fast-moving South African fintech in the payments space is on the verge of something big. The product is live, the users are growing, and a national rollout is underway. This is the moment when the right marketer can walk in, shape the entire creative direction, and put their name to a campaign that reaches the whole country.
The team is small and sharp, decisions move fast, and the founder is hands-on. There is no marketing department to hide in. This role belongs to someone who thrives with a blank canvas, a bold idea, and the drive to see it through from brief to launch.
This is not a management role in the traditional sense. There is no team to delegate to. The successful candidate will be the one doing the work: writing the briefs, driving the creative, running the channels, and showing up as the face of marketing in boardroom-level conversations with a large corporate partner. The brand ambassador will report into this role, and an influencer-led content engine is already generating results. The task now is to build the strategy around it.
What's in it for you
- Creative freedom at startup speed, backed by the reach of a national corporate partnership
- A chance to build the marketing strategy from the ground up, with real input into budget and direction
- Direct access to the founder, where your ideas are heard and actually put into action
- A national rollout to lead and put your name to
- Room to grow into a senior marketing role as the business scales
- Office-based in Johannesburg North, with hybrid flexibility available over time
Minimum Requirements
- Five or more years of marketing experience with a strong digital focus
- A portfolio of creative campaigns you personally conceptualised and delivered end to end
- Demonstrated ability to take a campaign from brief to live without hand-holding
- Hands-on experience managing social media, content production and digital performance
- Confidence working with senior corporate stakeholders and navigating formal approval processes
- Experience managing budgets and working with external suppliers or freelancers
Advantageous
- Advertising agency background
- Experience in fintech, payments, banking or consumer tech
- Experience marketing to both consumers and businesses
- PR experience
- Startup experience
- Relevant qualification in marketing, advertising or communications
- Background checks will be conducted with your consent.
Key Responsibilities
- Conceptualise and lead campaigns targeting consumers, for the people getting paid and merchants across all channels
- Brief, direct and sign off creative work while continuously bringing fresh ideas to the table
- Own and protect the brand voice across every platform and touchpoint
- Plan and manage social media, YouTube and digital channels with a performance mindset
- Collaborate with the in-house brand ambassador and content studio on video and explainer content
- Track campaign performance and report on results to the founder
- Serve as the primary marketing and PR contact for the corporate partner's marketing and communications teams
- Align co-marketing activity, approvals and timelines in support of the national rollout
- Plan in-market activations, point-of-sale materials and event presence
- Coordinate with operations on the logistics behind activations
- Build and manage the marketing budget in collaboration with the founder
- Manage any agencies and freelancers brought on to support activity
Please do not apply using scanned CVs; no supporting documentation is required at this point. This will be requested later.
Kontak Recruitment Disclaimer
- Equal opportunity: All backgrounds are welcome, with no bias. All are considered based on requirements.
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