Manager, Social Media Strategy and Special Projects

Salary: $55,000 - $85,050 per year, depending on experience
Location: Fully remote
Type: Full-time

PETA, the world's largest animal rights organisation, is looking for a creative, highly motivated social media strategist to keep it at the centre of cultural conversation, with a particular focus on reaching younger audiences.

The role:

• Develop bold social media concepts and strategies, especially for younger generations
• Spot trends, memes, creators and cultural moments and help PETA respond fast
• Turn brainstorm ideas into projects and drive them to completion
• Run special social projects end to end, from briefs and scripts to collaborators and timelines
• Develop social-first video concepts with the Audio/Visual team
• Brief and direct outside creative, social and ad agencies
• Write, edit and review social copy, and use performance data to shape what comes next

You'll need:

• 5+ years in social media, digital marketing, creative strategy or communications
• A track record of creative social campaigns taken from idea to execution
• Deep knowledge of platforms, internet culture and how younger audiences share content
• Excellent writing and editing, and experience giving creative direction
• Experience working with agencies or production partners
• Willingness to respond to timely moments outside regular hours
• Knowledge of animal rights issues and PETA campaigns, and a vegan lifestyle