ResponsibilitiesAnalyze marketing and finance data, providing insights and findings on marketing initiatives. Develop a variety of different marketing requests and reports such as WCAP presentations, Weekly Sales Reports., Post Pillar Analysis, and DMA meetings.
Work with the team to develop different marketing communications such as monthly field communications, POS documents, restaurant schematics, test letters, special events, etc.
Lead and support in maintaining the accuracy of the national marketing fund by submitting estimates and invoices to accounting on time and projecting expenses with support from Marketing Manager. Liase with external and internal stakeholders to ensure budget is on time and on track.
Support the development and management of merchandising requests for national funded programs as well as supporting new store openings and image activated locations.
Development of marketing tools
Tactical execution of marketing initiatives
Promotional elements associated with a national program to build incremental customer counts or strengthen brand affinity
Education: Bachelor’s Degree strongly preferred
Additional education information (major, etc.): marketing, advertising, communications, or related field are preferred
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