Social Media Manager

Are you looking to embark on a creative journey that empowers Creators, spreads positivity, and makes a genuine impact? Uppbeat, a dynamic tech startup based in the heart of Leeds, is seeking a highly skilled Social Media Manager to join our innovative team on our mission to become the essential resource for Creators.

Key details

• £34,000 – £40,000 p/annum (dependent on experience)
• Monthly well-being allowance, personal development opportunities, Christmas shut down, quarterly team meals, company-wide 9-day working fortnight (currently in a trial period) and many more benefits!
• Location (Hybrid): Three days per week in our stunning contemporary office in the centre of Leeds, the rest can be worked from home
• Flexible working around core hours of 10am-4pm
• Application deadline: 31 March 2024

Please note: Only applications received via email will be considered (See ‘How to apply’ below)

About Music Vine & Uppbeat

A Leeds-based start-up launched in 2015, Music Vine has built a reputation as one of the world’s leading music licensing platforms for video professionals. At the heart of the company is a mission to democratise music licensing, providing productions of all scales with access to world-class music, while operating a model that is fair for artists.

In January 2021, Music Vine launched a brand new platform, Uppbeat, which aims to revolutionise how YouTubers and other content creators access music, while enabling musicians to earn from a booming untapped market.

Our Values:

• Empower Creators
• Give People Something to Love
• Cherish Our Community
• Be a Force for Good

The Opportunity

Shape the social media presence of a groundbreaking platform and become the voice that inspires Creators worldwide! As Social Media Manager at Uppbeat, you’ll spearhead the development of our social media strategy, establishing Uppbeat as a prominent and cherished brand within the creator space.

This role offers an exciting opportunity to craft Uppbeat’s social identity from scratch. You’ll devise a comprehensive social strategy, streamline production processes, and implement robust reporting mechanisms. Your creativity will be the driving force behind our brand’s evolution into an exciting, credible, and uplifting presence in the Creator community.

Beyond strategic planning, this role is hands-on. We’re seeking a creative genius who infuses personality and humor into their work, igniting inspiration among Creators worldwide. Crafting captivating and authentic content should be second nature to you. You’ll curate a vibrant content calendar, leveraging previous engagement analytics to inform future initiatives.

What you’ll do

• Collaborate closely with the Head of Brand to shape and execute a dynamic social media strategy across key platforms, driving audience growth and advocacy.
• Strategize and implement innovative tactics to expand our social reach, setting ambitious targets for growth and engagement.
• Partner with the marketing team to define Uppbeat’s distinctive tone of voice and visual identity on social media.
• Lead social initiatives to complement campaigns, product launches, and influencer partnerships, maximizing brand exposure.
• Curate and execute an engaging content calendar aligned with strategic objectives, leveraging deep insights into our audience and competitive landscape.
• Ensure effective communication of key business messages and updates by liaising with stakeholders.
• Cultivate relationships with both established and emerging influencers, seeking out new collaboration opportunities.
• Utilize comprehensive analytics tools like Google Analytics and Meta Insights to track and analyze the impact of social media efforts, providing actionable insights.
• Develop efficient systems for content preparation, scheduling, and distribution across social channels including the recommendation of workflow tools
• Collaborate with our in-house creative to craft captivating, industry-leading social content, with the option to engage freelance support as needed.
• Stay ahead of the curve by exploring current and emerging social media technologies, design tools, and trends, offering strategic recommendations to enhance the Uppbeat brand’s presence.

What you’ll bring

• You’re a seasoned Social Media Manager or Coordinator, with a minimum of 3 years’ experience in owning brand social media strategies and output. Your expertise shines through in your proven ability to cultivate engaged audiences and deliver top-tier content across multiple channels.
• From captivating copy to stunning visuals, you excel at conceptualizing and producing authentic social content that resonates with audiences. Impeccable attention to detail, creative flair and a bravery to innovate are key but hands-on creative ability is not necessary.
• Excellent knowledge of social media platforms, trends, technologies, and best practice.
• You’re passionate about representing our brand in the best possible light to a global audience. Proactive by nature, you have a knack for spotting opportunities and turning them into impactful initiatives.
• Familiarity with the content creator space & culture (e.g YouTube, Twitch, TikTok etc) is essential, experience as a Creator is highly desirable
• Being comfortable in front of the camera would be desirable as we look to explore authentic content recorded and produced in-house but this is not essential
• Ingenuity, positivity, and a visionary mindset define your approach. You’re ready to build our social presence from the ground up, collaborating closely with the wider business and Creator partners
• A love of music and a broad understanding of musical styles and characteristics would be desirable
• You’re humble with a passion to learn and continuously invest in your personal growth

Why work at Music Vine?

• Be part of a pioneering company shaping the future of content creation.
• Join a vibrant team with a friendly ethos and great work-life balance
• Make a real impact in a startup environment where your contributions matter
• Opportunities for career progression and personal growth
• Enjoy our exceptional office space in one of Leeds’ most sought-after locations.
• Benefit from flexible working arrangements and company perks
• Whether it’s Friday drinks, quarterly meals on the company or an Xmas outing, we work hard but make sure to enjoy ourselves along the way!

How to apply

To apply, simply email a cover letter, CV and your portfolio to [email protected], using the email subject of “Social Media Manager”.

Your portfolio should contain previous examples of work and / or personal projects that demonstrate your creative flair (be that ideation or hands-on creation), personality and wit, Social Media mastery and any relevant performance stats.

Your cover letter should be no longer than 500 words – we want to hear why you’re a great fit for this role, including any success stories from previous positions that help show why you’re a standout candidate. Tell us where you heard about the role, what you’d bring to Uppbeat, and anything else you’d like to share to support your application!

Please also let us know your current notice period (if applicable).

Please note: Only applications received via email containing a cover letter, CV and portfolio will be considered.

Application deadline: 31 March 2024

We regret that due to the expected high level of interest in this role, we may not be able to respond to each application but thank everyone who is interested for taking the time to apply.

We are reviewing applicants as we receive them (though all applications made prior to the application deadline will be considered) and will confirm invitations to interview via email for successful applications.

Good luck, we look forward to receiving your application!