Social Media Manager

• Duties

– Work closely with the Yes We Can team to develop visually appealing and engaging social media assets, including graphics, social videos, and interactive motion-design elements.

– Develop and implement social media strategies to increase brand awareness and engagement.

– Create and curate engaging content for social media platforms, including text posts, images, videos, and infographics.

– Manage social media accounts and profiles, including scheduling and publishing posts.

– Monitor social media trends, tools, and applications and apply knowledge to improve social media presence.

– Engage with followers, respond to comments and messages, and foster a positive online community.

– Analyze social media data and generate reports on key metrics to measure the success of campaigns.

– Collaborate with cross-functional teams to ensure brand consistency across all digital platforms.

– Stay up-to-date with industry trends and best practices in social media marketing.

• Qualifications

– Must be fully bilingual in English and Spanish

– Proven work experience as a Social Media Manager or similar role and portfolio.

– Excellent knowledge of social media platforms, including TikTok, Instagram, Facebook, Twitter, LinkedIn, YouTube, etc.

– Proficient in video editing software (e.g., Adobe Premiere Pro) and graphic design tools (e.g., Adobe Photoshop).

– Strong video and photography skills to create visually appealing content.

– Experience in social media marketing and advertising campaigns.

– Knowledge of public relations principles and practices- Familiarity with Google Analytics and other social media analytics tools.

– Ability to create compelling content that drives engagement and conversions.

– Excellent communication skills with the ability to write clear and engaging copy.

– Strong research skills to stay updated on industry trends and competitors’ activities.

Note: This job description is not intended to be all-inclusive. The employee may perform other related duties as negotiated to meet the ongoing needs of the organization.

Job Type: Full-time

Pay: $360,000.00 – $420,000.00 per year

Work Location: Remote