Social Media Manager

Contract type: Permanent / Continuing

Location: London – LBH (Hybrid Working 2/5)

We’re happy to discuss flexible working. Please indicate your choice under the flexible working question in the application. There is no obligation to raise this at the application stage but if you wish to do so, you are welcome to. Flexible working will be part of the discussion at offer stage.

Excellent career progression – the BBC offers great opportunities for employees to seek new challenges and work in different areas of the organisation.

Unrivalled training and development opportunities – our in-house Academy hosts a wide range of internal and external courses and certification.

Benefits – We offer a competitive salary package, a flexible 35-hour working week for work-life balance and 26 days (1 of which is a corporation day) with the option to buy an extra 5 days, a defined pension scheme and discounted dental, health care, gym and much more.

Job Introduction

We’re looking for a strategic, experienced and creative social media leader to be our Social Media Manager – BBC Three, responsible for leading the social campaigns for some of the very biggest TV programmes at the BBC, with a strong focus on BBC Three.

Line managing a team of four and reporting to the Head of Social, iPlayer and Three, the role will help deliver a coherent, consistent social media experience for UK 16-34s, with a strong focus on U24, working closely with the TV Social Production, Edit and Planning teams as well as other promotional, editorial and production teams at the BBC, to ensure each campaign delivers on the agreed social strategy, maximises engaged reach with young audiences, delivers content of the highest creative quality, and drives traffic around the BBC portfolio and reaches youth audiences at scale.

This is an incredible opportunity to demonstrate your editorial and strategic skills within the social media discipline and lead a team as the Social Media Manager across BBC Three.

Main Responsibilities

• Oversee a range of social media campaigns, acting as the strategic and editorial lead for those campaigns across all social platforms, working closely with the Publishing, Production, Edit and Planning teams to align strategy
• Help lead BBC TV’s strategic and creative development in the social space, setting strategy at a campaign level
• Work closely with Commissioning to plan/guide social activity around priority programmes
• Manage team resource and processes to ensure that we maximise our UK under-35 engaged reach at a campaign level
• Ensure social campaigns are delivering on our agreed Quality metrics, as well as achieving scale
• Work closely with the relevant Content stakeholders to align programme priorities and social activity, reporting to senior stakeholders as required
• Work closely with the social Publishing, Production and Edit teams to ensure programme, asset and account priorities are aligned
• Work closely with Production and digital production teams to plan/guide social media activity
• Work closely with Marketing, Media Planning and Creative to align organic social, paid social and marketing campaigns

Are you the right Candidate?

Are you the social media mastermind we’re looking for?

Do you thrive on turning major TV shows into social media success in the digital sphere that connects with the British youth audience? Can you whip up engaging content, build vibrant accounts, and drive top-level decisions with razor-sharp analytics? We’re looking for a social media guru who lives and breathes integrated campaigns, seamlessly weaving social strategy into the broader tapestry of TV and multi-genre youth content.

If you’re a wizard of media production and understand the commissioning process like the back of your hand, then read on. You’ll be a leader, an influencer, a champion of new ideas, steering world-leading creative campaigns with confidence and originality. Your experience in both managing teams and anticipating the audience desires across platforms and devices will be your secret weapon, allowing you to translate behaviours into winning social strategies that drive youth-skewing content across the UK and drive journeys to iPlayer.

Ready to unleash your social media superpowers at niche and at scale? Apply now!

About The BBC

The BBC is committed to redeploying employees seeking suitable alternative employment within the BBC for different reasons and they will be given priority consideration ahead of other applicants. Priority consideration means for those employees seeking redeployment their application will be considered alongside anyone else at risk of redundancy, prior to any individuals being considered who are not at risk.

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Diversity matters at the BBC. We have a working environment where we value and respect every individual’s unique contribution, enabling all of our employees to thrive and achieve their full potential.

We want to attract the broadest range of talented people to be part of the BBC – whether that’s to contribute to our programming or our wide range of non-production roles. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.

We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We will consider flexible working requests for all roles, unless operational requirements prevent otherwise. To find out more about Diversity and Inclusion at the BBC, please click here .