Manager, Constituent Marketing, Athletics

How many people can answer the question, “What do you do for a living?” with the answer, “I help find cures for cancer.” At LLS, employees take our mission seriously. Whether you work in one of our regions, are an accountant at the national office or a specialist in our Information Resource Center, you work each day on making our mission a reality: Cure leukemia, lymphoma, Hodgkin’s disease and myeloma, and improve the quality of life of patients and their families. Join us and give new meaning to the word, “job.”

As a valued member of LLS, you are eligible for a comprehensive benefits package. Our offerings include medical, dental, and vision insurance; life insurance; flexible spending accounts; a 403b retirement plan along with generous paid time off. In addition, we observe federal paid holidays throughout the year, and offer a wellness program and an employee assistance program.

While employees may be permitted to work remotely, travel to the assigned office, HUB or Satellite Offices may be required as determined by the employee’s manager and the employee’s People Organization Generalist.

Summary:  The primary responsibility of this role is to serve as the Marketing lead for all Athletic Initiatives, including strategy, plan development, plan activation and day-to-day management.  This candidate will also be responsible for budgetary, project management and creative strategy functions.

Duties and Responsibilities: 

• Responsible for the development, implementation and management of an integrated marketing strategy and plan including (but not limited to) email, social media, direct mail, videos, web, collateral, SMS, advertising, etc. for assigned campaign(s).
• Support the planning and execution of enterprise-wide efforts that directly impact Athletic Initiatives
• Collaborate with campaign team, aligning on overall goals and objectives.  Develop required strategic documents (i.e., SWOT analysis, Strategic framework, creative brief) and obtain input in preparation for integrated plan development.  Present integrated plans for input and approvals.
• Serve as point person for all assigned campaign(s) initiatives, working cross functionally with both internal teams (creative, digital, social, etc.) as well as external partners (Zero Gravity, Merkle, Invisible Man, etc.) ensuring collaboration & consistent strategy to meet business goals.
• Responsible for supporting relevant research needs, interpreting data and applying insights to inform marketing strategies.
• Lead brainstorming sessions that identify innovative ways to support campaign(s) and reach constituents, including tech capabilities and influencer/new platform strategies.
• Lead creative strategy and implementation through the creative brief process, collaborating with creative and the broader Constituent Experience team.  Collaborate with agencies (e.g., Zero Gravity) on development of assets.  Ensure consistency in messaging across all channels.
• Collaborate with the Director of Advertising on select media opportunities.
• Analyze and present plan results for assigned marketing and digital programs to senior management.
• Develop and manage campaign budgets.  Allocate approved funds based on campaign priorities, goals & activations. Manage planned spend with vendor (ensuring we are appropriately using designated spend per event).  Develop budget tracking template, as needed.
• Spearhead project management for assigned campaign(s), ensuring that all assets are delivered on a timely basis
• Work cross-functionally and across the organization in a managerial capacity for assigned opportunistic projects.
• Manage all day-to-day operations for assigned campaign(s)
• Work with Legal, as needed

#LI-Remote

 

Education & Experience Requirements:

•   3-5 years of marketing, including digital marketing experience.  Fundraising marketing experience preferred.
• Non-profit experience a plus
• Bachelor’s degree

Position Requirements: 

• Excellent verbal and written communication skills with experience presenting to larger audiences.
• Proven ability to successfully navigate a matrixed organization.
• Strong cross-functional leadership with the ability to influence across teams
• Experience in executing digital strategy and understanding of content development is a huge plus.
• Capable of balancing multiple priorities effectively a must.
• Connection to Mission a plus.  Understanding of and/or sensitivity to underserved populations a plus.  Experience targeting and marketing to diverse communities a plus.
• Experience with health organizations and/or volunteer driven organizations.  Understanding of healthcare and/or cancer space, preferably nonprofit.
• Experience working with or for athletic events including walks, runs, cycling, skiing, etc. a plus
• A strong background in Brand Marketing, including new product launches
• Blend of creative and financial skills with a collaborative & entrepreneurial spirit.  Detail oriented with strong organizational skills.  Professional, strong interpersonal skills and sound judgment.
• Capable of working well with a variety of personalities and leadership styles.  Demonstrated leadership capabilities.

 

Physical Demands & Work Environment:

 

• Physical demands are minimal and typical of similar jobs in comparable organizations
• Average salary range is $48,901.24 – $70,295.54 , open to further discussion based on geography.
• Work environment is representative and typical of similar jobs in comparable organizations

The statements herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties, and skills required of employees.  Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the Company.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Disclaimer

LLS is an equal employment opportunity employer committed to diversity and inclusion in its workplace. All qualified applicants will receive consideration for employment without regard to sex, gender, gender identity and expression (including transgender status), sexual orientation, pregnancy, age, race, color, creed, national origin/ancestry, citizenship, religion, genetic predisposition or information, physical or veteran status, or any other characteristic protected by law. LLS seeks such skilled and qualified individuals to share our mission and where they will join a cohort of others who have chosen to call LLS home. LLS complies with all applicable laws which prohibit discrimination and harassment in the workplace, and is committed to maintaining a diverse and inclusive environment supportive of all of our employees and the communities we serve.