Content & Channel Manager B2B

Reimagine what coffee can be. Reimagine what you can become. Let’s grow together.

 

Working at Nespresso means believing that coffee can have a positive impact on our fellow humans and the planet. You understand that actions speak louder than words, and you can be proud to work for a B Corp certified company. We encourage you to use your unique talents to work with us to create ultimate Nespresso coffee moments for our customers.
Nespresso is looking for a Brand Channel & Content Manager B2B

In this role you are part of the Dutch Nespresso marketing team. As a Channel & Content Manager you create the brand experience on our digital & physical touch points. You are responsible for all communication materials and campaign expressions for our B2B customers. With which Nespresso takes the coffee experience to a new level. You build awareness of the Nespresso Professional brand for offices, catering & leisure. You ensure that all brand expressions are consistent and comply with the overarching brand identity of Nespresso Professional. You understand the B2B environment and are able to adapt marketing materials to the specific needs of our customer or target groups.

You are proficient in the Dutch language and able to adapt communication materials to the business audience or end consumer. You create content for our customer locations, website, white papers, testimonials, events, etc. You report to the Channel Marketing Manager.

 

Your responsibilities as B2B Channel & Content Manager:

• Develop and implement your communication materials to increase the coffee experience and brand awareness of Nespresso Professional;
• Develop your (digital) content (including white papers, events) for prospects and leads;
• Translate your global campaigns into locally relevant marketing communications in all touch points;
• You are responsible for the rollout of all campaigns in close collaboration with product marketing manager, customer lifecycle manager and ecom specialist for B2B;
• Protect brand identity and ensure consistency of B2B communication material across all touch points;
• You develop the brand communication strategy in collaboration with the communications team and B2B commercial team.

What we hope you can bring us

• Education in (digital) marketing, communications or equivalent work experience;
• At least 4 years of experience in online and offline marketing and/or communication (trade marketing, copy & content development, product marketing, events);
• Experience at a leading (business) A-brand or an agency that works for a leading A-brand;
• Insight into and/or rapid learning of B2B target groups/industries is a plus;
• Experience with project management and good stakeholder management (in complex multidisciplinary projects);
• Experience with managing external (creative) agencies;
• An eye for detail, combined with strong business acumen;
• A self-starter who can move flexibly within a dynamic environment;
• Fluent in Dutch and English (both written and spoken).

 

What do we offer?

• Salary between €4000 – €5000 based on 40 hours and experience;
• 28 vacation days based on full-time employment;
• 13th month and annual bonus scheme;
• 1 free Nespresso machine and monthly coffee credit of €50;
• Hybrid (home) work arrangement with compensation for an ergonomic home office;
• 40% average discount on your gym subscription & Onefit;
• Full travel expenses reimbursement (NS Business Card or km reimbursement);
• Free Baby Food up to 500 Euro per child per year;
• 1 Large company party at a beautiful location;
• Many more secondary employment conditions such as (e)bike plan and referral bonus.

Who you are is exactly what we are looking for
At Nespresso we believe that every individual deserves the utmost respect and should be treated as such. It is important that everyone feels welcome and safe at Nespresso; regardless of gender, religion, cultural background, age, disability or sexual orientation. Nespresso consciously works to create diverse, passionate teams. We believe this makes us even more creative and innovative in our pursuit of providing unique coffee experiences while having a positive impact on our fellow humans and our planet.

 

Any questions?  

Our recruiters are ready to answer your questions. Send your question to [email protected] and you will receive an answer within 2 days.

 

Also want to be part of Nespresso?

Which can! If your profile fits seamlessly with the vacancy description, we would like to receive your CV and motivation. Upload it now via the link

 

NB : We use an Artificial Intelligence (AI) Tool to schedule interviews with our candidates. So keep an eye on your email for the invitation for an interview! When registering your application, you will be asked whether we can send you WhatsApp messages; If you answer ‘yes’ to this, in addition to messages by email, you will also receive communication by WhatsApp. Communication via our AI tool is in English, but our recruiters speak both English and Dutch.