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Our vision is ‘Tennis Opened Up’, and our mission is to transform communities through tennis, focusing on three areas – making tennis welcoming, enjoyable and inspiring to everyone.
The Marketing and Customer Strategy team exists to broaden the relevance and increase the visibility of tennis & padel, all year round, in order to grow participation and fan engagement. It seeks to do this by:
• Developing and executing a new fit for purpose brand for tennis.
• Building content and communications that increase levels of fan engagement, drive new participation, and win back lapsed players.
• Delivering a brand partner strategy to develop and maximise our assets.
The Content Producer reports to the Content Manager. We are building a Marketing Team that will deliver work enviable of any sport governing body. As a creative thinker, the post holder will need to be confident in delivering engaging and compelling video content for a range of target audiences (D2C and B2B).
This role will require experience in idea generation, multi-platform content production, and teamwork.
Our Culture
The LTA, through its vision ‘Tennis Opened Up’, is committed to creating a diverse environment where all colleagues feel included and a strong sense of belonging. We are proud to actively invite applications from all candidates who meet the essential criteria and can work in the UK. We commit that everyone will receive equal consideration for employment irrespective of your ethnicity, religion, sex, gender reassignment, sexual orientation, age, any disability, marital or civil partnership status, and pregnancy or maternity status.
We particularly welcome applications from:
• People from ethnically diverse communities
• Deaf and disabled people
• Members of the LGBTQ+ community
• People with lived experience of the UK’s many and varied communities
The LTA Tennis Foundation is a new tennis charity that partners with brilliant people and organisations to improve lives through tennis. It shares the LTA’s vision of ‘Tennis Opened Up’, and it wants to use our sport to make a real difference to people across the whole country. All LTA colleagues have the chance to get involved with the LTA TF, with some directly involved in delivering and leading its work.
To truly deliver our vision of ‘Tennis Opened Up’, we believe it is critical that the LTA plays our part in contributing to a healthier and more sustainable society. We want to grow tennis in Britain, but do so in a responsible way, protecting and supporting the environment and working with everyone in the sport to tackle our climate impacts. We are committed to ensuring a lasting future for tennis in Britain, and our Environmental Sustainability Plan sets out how we will do this.

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